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Noah Charak

Noah Charak

Managing Director, Checkpoint GTM

Noah Charak is the Managing Director of Checkpoint GTM and has spent 15 years building Revenue Operations for B2B companies. He has worked with 70+ clients, from European unicorns like Staffbase, Choco and sennder to scaling SaaS and fintech teams, designing the CRM, process and reporting layer that lets sales, marketing and customer success run as one system.

70+
B2B clients across Salesforce and HubSpot
15 yrs
Revenue Operations leadership
13+ yrs
Building GTM teams in Berlin

A RevOps operator who has sat in the seat

Noah grew up in Chicago and moved to Berlin in 2012. He has served as Head of Revenue Operations for Adjust, Camunda and Rasa, as interim Head of RevOps for HeyJobs and Capmo, and as fractional Head of RevOps for Foodji. That operator background is why Checkpoint embeds into client teams instead of handing over slide decks.

He launched a Revenue Operations consulting practice at a Berlin consultancy and went on to found Checkpoint GTM. Today he leads a team of RevOps, CRM and GTM specialists that works fractionally and project-based across the full customer journey, from demand capture to renewal and expansion.

His specialty is CRM architecture and process design: Salesforce and HubSpot implementations, rescues of failed migrations, forecasting, and the reporting that boards and revenue leaders actually use. He is certified in Salesforce and HubSpot and trained as an Agile Project Manager, so every engagement runs in short, measurable iterations.

Companies Noah has built revenue systems for

A selection from 70+ client engagements. Each card names the vertical and the work.

Foodji

Food tech

Took over a stalled Salesforce implementation after the first partner could not model physical units and renewals. Re-scoped it as an operating-model reset: the customer journey was defined in two months and Salesforce went live from Pipedrive in three. Noah has stayed on as fractional Head of Revenue Operations and sparring partner to the VP Sales, who calls him “a trusted sparring partner” who “understood the history, the system, and the commercial context.” Read the Foodji case study.

HeyJobs

HR tech and recruiting

Head of Revenue Operations during the VP of RevOps' parental leave, leading a Salesforce development team of eight developers, admins and PMs on an org with 250+ active users. Ran the team on an Agile delivery process and implemented Dreamdata attribution. The VP of RevOps: “Noah seamlessly stepped in during my paternity leave, leading our Salesforce development team with clarity and discipline.”

Staffbase

Employee communications SaaS

Ten-month Salesforce CPQ implementation for one of Germany's SaaS unicorns, including data migration and clean-up, structuring how products, pricing and quotes flow through the CRM. A former Staffbase VP: “Working with Checkpoint on our Salesforce and CPQ implementation was exactly what we needed: the right expertise, delivered by a team that understood our business.”

Mondu

Fintech, B2B payments (BNPL)

Six-month project designing the sales process, conversion and pipeline reporting by market, and forecasting in Salesforce for a team of 9 BDRs and 9 sales managers, plus a commercial cockpit connected to Metabase that gives leadership pipeline and conversion visibility per market.

Pigment

Business planning SaaS

Revenue Operations project implementing Dreamdata revenue attribution, tying marketing touchpoints to pipeline in the CRM.

Adjust

Mobile measurement and attribution

Head of Revenue Operations, building and leading the RevOps department and owning the CRM, sales process and reporting for a fast-growing sales organisation.

Rasa and Camunda

Conversational AI and process orchestration

Head of Revenue Operations for both open-source companies, building the commercial operations function (CRM, pipeline stages, reporting) from a blank page.

Choco

Food supply ordering

Outbound sales strategy for Choco's expansion into the US market.

Jodel

Social and community apps

Salesforce clean-up, consolidating the existing org's data and configuration.

Capmo

Construction software

Three-month interim Head of Revenue Operations for the construction management platform.

sennder

Digital freight forwarding

Customer journey design for a new product line at the European digital freight forwarder.

airfocus

Product management software

Revenue Operations project work for the product management platform.

Wunderflats

Furnished rental marketplace

Revenue Operations project work for the furnished mid-term rental marketplace.

Verticals

  • B2B SaaS and product-led growth
  • Fintech and B2B payments
  • Food tech and food supply
  • HR tech and recruiting
  • Logistics and freight
  • Marketplaces and proptech
  • Mobile measurement and martech
  • Conversational AI and open source

Expertise

  • CRM architecture in Salesforce and HubSpot
  • Rescuing failed CRM implementations and migrations
  • Salesforce CPQ and quote-to-cash
  • Sales process design and pipeline stages
  • Forecasting and board reporting
  • Revenue attribution (Dreamdata)
  • Interim and fractional RevOps leadership
  • Agile project management

Questions about working with Noah

Who is Noah Charak?

Noah Charak is the Managing Director of Checkpoint GTM, a Berlin-based RevOps and go-to-market consultancy and HubSpot Platinum Partner. He has 15 years of Revenue Operations experience and has worked with 70+ B2B companies.

Which companies has Noah Charak worked with?

Clients include Staffbase, Foodji, HeyJobs, Mondu, Pigment, Adjust, Rasa, Camunda, Choco, Jodel, Capmo, sennder, airfocus and Wunderflats.

Does Noah work in Salesforce or HubSpot?

Both. He is certified in Salesforce and HubSpot and has led Salesforce and CPQ implementations (Staffbase), Pipedrive to Salesforce migrations (Foodji), Salesforce development teams (HeyJobs) and HubSpot builds through Checkpoint's Platinum partnership.

Can Noah step in as interim or fractional Head of RevOps?

Yes. He has stepped in as Head of Revenue Operations for HeyJobs and Capmo on an interim basis and works as fractional Head of RevOps for Foodji. Checkpoint offers fractional and project-based RevOps engagements.

Talk to Noah about your revenue system

Whether your CRM migration stalled or your forecast doesn't hold up in the board meeting, Noah has seen it before. Book a call and get a straight answer on what to fix first.

Book a call